«graubündenVIVA im Fokus» Kulinarik als Visitenkarte der Region

How does regional cuisine become a real experience for guests? At the networking event "graubündenVIVA in focus" in Splügen, everything revolves around the connection between enjoyment, origin and tourism marketing.

Reto Thörig from Viamala Tourism uses concrete examples to show how regional cuisine can be used in a targeted manner to create authentic guest experiences and strengthen regional value creation. The focus is on inspiration, knowledge transfer and personal encounters around Graubünden's culture of enjoyment.

The event is aimed at producers, restaurateurs, tourism professionals, members of graubündenVIVA and other interested parties. After the inputs, a regional aperitif offers space for exchange, new contacts and networking.